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Testimonial Form Template
A testimonial form template is a ready-to-use form that companies can use to collect customer feedback and success stories related to a product or service. This free testimonial template helps businesses of all scales to:- Gather written or video testimonials that can be used in building trust for potential customers
- Ask for consent from happy customers to exhibit their reviews on testimonial pages
- Create marketing materials by using good testimonials about your product or service
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About this testimonial template
A testimonial form is a form used for testimonial collection by gathering feedback, reviews, or endorsements from clients or customers. This testimonial form template offers you all the fundamental fields and questions you will need:
Form questions that inquire about:
- Contact information
- Customer/client organization information
- Overall experience rating
- Recommendation reasons
Fields and features we thoughtfully included, such as:
- Rating scales, dropdown menus, open-ended questions
- Open text fields to provide space for sharing specific thoughts
- Conditional logic for targeting questions in unsatisfied circumstances
- File upload fields for photos and video testimonials
Who can use a testimonial form?
Testimonial forms are predominantly used by businesses, service providers such as agencies and freelancers, and nongovernmental organizations to express their trustworthiness to attract more customers or volunteers.
Businesses & Brands 👨🏻💼
Companies of all sizes use testimonial forms to collect customer experience about their product quality and satisfaction. These testimonials are then placed on their website or physical marketing areas as social proof.
Service Providers (agencies, consultants, freelancers) 👨🏻💻
Agencies, consultants, freelancers, and similar service providers also heavily use social media testimonial forms to demonstrate their services and specific case study outcomes in their proposals or portfolios.
Nonprofits & NGOs 🌍
Nonprofit organizations heavily rely on testimonials. By collecting testimonials from donors and volunteers, they can show the impact of their mission and increase the chances of getting more volunteers and funds.
What can I ask in a testimonial form?
The questions to ask in a testimonial form can change depending on your company and services. However, the sample questions below can be a helpful starting point for any testimonial form.
- Full Name: How should we refer to you in your testimonial?
- Company/Organization: Where do you work or represent?
- Job Title/Role: What’s your role in the company?
- Email Address: For verification or follow-up (not published).
- Overall Experience Rating: How would you rate your experience with us? (e.g., 1–5 stars)
- Your Testimonial: What would you like to share about your experience with our product/service?
- Highlights: What did you enjoy most or find most valuable?
- Challenges Overcome: Did our product/service help solve a specific problem or challenge?
- Recommendation: Would you recommend us to others? Why or why not?
- Permission to Publish: Do we have your consent to feature your testimonial publicly?
Frequently asked questions (FAQs)
Is this template free?
Yes! This testimonial form template is totally free to use along with other free evaluation forms on forms.app.
Can I change this testimonial form template?
Yes, you can change every element of the form through forms.app’s drag and drop interface and multiple question types after clicking the ‘’Use template’’ button. Then you can share your form for testimonial requests in 6+ different ways.
Is this form available on mobile?
Sure, from phones to desktops, your forms are responsive and run smoothly anytime, anywhere.
How to use this sample testimonial form
2. Customize whatever and however you like
Customize this testimonial form by adding or removing questions through forms.app's drag & drop interface and match your brand style.
3. Thoroughly analyze your results
Get notified when someone fills your form and analyze your form responses with forms.app AI.
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Create a sample form for testimonials with AI
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Smooth testimonial process for everyone
Create your testimonial form with powerful features and make the testimonial process simple and clear for everyone.
Rating scales
Get customers’ precise opinions and give them specific evaluation criteria by choosing from star ratings, opinion scales, or a selection matrix to ask your question.
Open-ended fields
Give people free space to write their praises and complaints, by choosing from short text, long text, masked text, and other open-ended fields.
Conditional logic
Let customers give more explanation for their satisfaction and dissatisfaction. Show or hide your questions based on their answers.
Multilingual forms
Present your testimonial form in different languages and let customers choose their preferred language.
File uploads
Collect video testimonials, customer photos, and images in any format.
Seamless integrations
Integrate your testimonial form with the most-used business tools, and share your form through a custom link or embed it on your website in more than 6 different ways.