20+ Best marketing tools to use in 2025

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Marketing can become stronger with the right marketing tools. Since the time changes rapidly, it is important to keep up with the latest trends. Marketing and tools are inseparable for better performance. If you want to strengthen your marketing game, you are in the right place.

In our article, we have gathered the best tools for marketers to use in 2025. Each of the digital marketing tools listed above has a particular aim of usage, and we share the main features with you. So, if you need the 20+ best marketing tools for your business, keep reading because you will see the tools, including the best email marketing tools and more!

What is a marketing tool?

A marketing tool can be a website, application, or technique that helps businesses to promote their services and products better.

Marketing tools might differ based on the aim, such as email marketing, social media marketing, content marketing, etc. Each marketing tool has various ways to ease team members’ work.

Why should you use a marketing tool?

Using marketing tools will help your business, for sure. Under this title, we have gathered the advantages of using marketing tools to boost your strength. If you want to be more convinced about the issue, you need to consider these advantages of using marketing tools, they:

Increase engagement rate
Make and save money
Make complex data easy to understand
Identify and find the targeted audience
Organize the marketing team’s job better
Increase performance

20+ useful marketing tools that will boost your rates

As discussed above, marketing tools are a great solution for the marketing team. As long as you know how to use them efficiently, you can take advantage of each of them. But no worries because we have explained to you the essential explanations. Here is the list of 20+ best digital marketing tools for your business:

1. forms.app

#1 Best marketing tools - forms.app

forms.app is an excellent online form-builder to share surveys, forms, quizzes, and polls & questionnaires. As an all-around form creator, forms.app has various uses. For example, you can use forms.app to complete your marketing workflow. Or, you can collect feedback for a better service. ✨

Highlights

More than 4000 free templates to use
AI feature to create forms in a second
A rich range of ready-made forms to help you with marketing

💡forms.app is best known for gathering feedback and collecting data.

forms.app pricing

Free plan: Yes ✅
Basic plan: $25 per month
Pro plan: $35 per month
Premium plan: $99 per month

2. Mailchimp

#2 Best marketing tools - Mailchimp

Mailchimp is one of the most well-known marketing automation tools. This email marketing campaign allows your company to manage and communicate with clients as an all-in-one email marketing platform. If you also want to benefit from AI marketing tools, Mailchimp shares its AI growth assistant with you! 🐵

Highlights

Has simple features to use
Free version for small businesses
The free plan can't access 1-1 Mailchimp support after the first 30 days
Sophisticated analytics and conversion statistics to comprehend email marketing ROI

💡Mailchimp is best known for strengthening relationships with customers through email marketing.

Mailchimp pricing

Free plan: Yes ✅
Essentials plan: $12.25 per month (free for 1 month)
Standard plan: $18.85 per month (free for 1 month)
Premium plan: $329.89 per month

💡Pricing changes according to the number of contacts you have.

3. Wix

#3 Best marketing tools - Wix

Do you want to design your own website? You can do it without even knowing how to code: Wix is a software company that provides cloud-based web development services. In other words, Wix is a website builder that creates websites according to the companies’ needs and preferences. 🎨

Highlights

Code-free usage
More than 510 ready-to-use website templates
User-friendly features
Ideal drag-and-drop interface for beginners

💡Wix is best known for creating a website with no code.

Wix pricing

Free plan: Yes ✅
Basic plan: $10 per month
Professional plan: $24 per month
Unlimited plan: $49 per month

4. Trello

#4 Best marketing tools - Trello

Wondering how to manage your tasks with your team online? Then your answer is Trello. This tool allows your team to organize your projects and tasks. By creating detailed boards and improving your plans, your marketing teams can collaborate and bring success! 🏆

Highlights

Various project types
Simple look
Increases productivity
Assignee and due dates

💡Trello is best known for planning, managing, and organizing teamwork.

Trello pricing

Free plan: Yes ✅ (also offers a free trial)
Standard plan: $5 per month
Premium plan: $10 per month
Enterprise plan: Custom pricing

5. ChatGPT

#5 Best marketing tools - ChatGPT

ChatGPT is an artificial intelligence chatbot. It is impossible not to know ChatGPT today. From students to individuals, most of the people have experienced ChatGPT. It has been used widely to find answers to questions, create content, and even write articles. So, it might be used in content marketing to create ideas. 🤖

Highlights

Quality content in a short time
Managing market research
Helps you brainstorm
Lots of data in a short period of time, but be careful because it does not provide you with 100% correctness

💡ChatGPT is best known for automating tasks, human-like dialogue, responding to complex questions, and creating content.

ChatGPT pricing

Free plan: Yes ✅
ChatGPT Plus plan: $20 per month

6. HubSpot

#6 Best marketing tools - HubSpot

HubSpot is a sales and marketing software package. This package has software products for inbound marketing, sales, and customer service. HubSpot is a customer-friendly platform with all the integrations, and it does them all without adding needless complexity. 📚

Highlights

Provides SEO recommendation tools for your company's website
Connects GSuite, Office 365, and other email clients with HubSpot
Enables companies to save leads or prospects into the system quickly
Email marketing with automation features

💡HubSpot is best known for its all-in-one platform that gathers all the essential marketing tools.

HubSpot pricing

Free plan: No ❌ (for Marketing Hub)
Professional plan: $880 per month
Enterprise plan: $3,60 per month

7. SEMrush

#7 Best marketing tools - SEMrush

SEMrush is a toolkit for helping SEO (search engine optimization) regarding keyword research, backlink tracking, and competitive analysis. SEMrush can help you increase your website’s CTR (click-through rate) and overall traffic. 📈

Highlights

Shows your company website’s performance
Increases your organic traffic
Guides your buyer through the buying process
Generates new content ideas

💡SEMrush is best knownfor having the most advanced features to help in SEO.

SEMrush pricing

Free plan: Yes ✅
Pro plan: $129.95 per month
Guru plan: $249.95 per month
Business plan: $499.95 per month

8. Slack

#8 Best marketing tools - Slack

Slack is a messaging platform for businesses to help employees communicate with team members. Although it is not directly used in your marketing relationships with your customers, it is one of the best practices you can use for your team. Communication plays a huge role in all businesses, so Slack is an excellent tool for your marketing efforts. 💪🏻

Highlights

More than 12 million people use Slack every day.
Provides integrations with 2,000+ other tools
Allows file upload, built-in voice calls, and third-party integrations
Features including shared channels across workspaces

💡Slack is best known for connecting the team perfectly.

Slack pricing

Free plan: Yes ✅ (also offers a free trial)
Pro plan: $7.25 per month
Business+ plan: $12.50 per month
Enterprise Grid plan: Custom pricing

9. Google Analytics

#9 Best marketing tools - Google Analytics

Google Analytics is an online analytics tool that offers insights and information for marketing and search optimization (SEO) needs. Google Analytics is great for monitoring your campaigns and marketing efforts. Do you want to see the most popular pages with metrics such as engagement rate, conversions, and revenue? Google Analytics is a must-have for you. 📊

Highlights

Helps you identify user behavior
Uses marketing analytics to enhance online advertising
Helps you to find your target audience
Provides your business with up-to-date information on finance, sales, and marketing

💡 Google Analytics is best known for offering insightful information on how users interact with your website.

Google Analytics pricing

Free plan: Yes ✅
Google Analytics 360 (GA 360): $12,500 per month

10. SendPulse

#10 Best marketing tools - SendPulse

SendPulse is a versatile platform for creating WhatsApp chatbots. These chatbots integrate with ChatGPT to automate customer interactions, boost engagement and enhance your marketing, support and sales operations. The platform also offers Instagram, Facebook and Telegram chatbots, email marketing, SMS campaigns, landing pages and CRM to reach and nurture your audience on all channels effectively.

Highlights

Powerful no-code chatbot builder

Advanced automation and integration with ChatGPT

Easy to use, great support and documentation

All-in-One platform for omnichannel marketing

💡SendPulse is best known for offering effective solutions for any skill level and business size

SendPulse pricing

Free plan: Yes ✅

PRO plan: $8 / month, pricing scales with the number of subscribers

11. Vista Social

#11 Best marketing tools - Vista Social

Vista Social is an AI-powered social media management platform that helps brands, agencies, and social media managers handle publishing, engagement, and analytics from a single dashboard. With built-in AI tools for content creation, smart scheduling, and inbox automation, it removes the need to juggle multiple tools at once.

Highlights

AI-powered content generation for captions, hashtags, and post ideas
Unified social inbox with DM automation
Smart scheduling with optimal posting time recommendations
Approval workflows for teams and agencies
Cross-platform analytics and performance reporting
Supports Facebook, Instagram, LinkedIn, TikTok, YouTube, Pinterest, Google Business Profile, Threads, Bluesky, Reddit, Snapchat, and Tumblr

💡 Vista Social is best known for AI-powered social media management for agencies and brands.

Vista Social pricing

Free plan: No ❌ (offers a 14-day free trial, no credit card required)
Professional plan: $79 per month
Advanced plan: $149 per month
Scale plan: $349 per month
Enterprise plan: Custom pricing

12. Brevo

#12 Best marketing tools - Brevo

Brevo is an all-in-one platform to automate marketing campaigns over Email, SMS, WhatsApp, or chat. In other words, Brevo is a SaaS solution for relationship marketing. Companies can use Brevo to make automated digital marketing campaigns. 🔎

Highlights

Helps your brand and revenue grow with email marketing
The marketing platform includes email marketing, SMS campaigns, WhatsApp campaigns, landing pages, Facebook ads, and signup forms
Mobile-responsive emails
Advanced mailing flows through automation

💡 Brevo is best known for quickly starting email campaigns.

Brevo pricing

Free plan: Yes ✅
Starter plan: $25 per month
Business plan: $65 per month
BrevoPlus plan: Custom pricing

13. Canva

#13 Best marketing tools - Canva

Here is the tool that allows you to design excellent content with the simplest features: Canva. It is a tool that helps you easily create content, such as posters, images, videos, gifs, book content, social media content, blog posts, and more. It is one of the best marketing tools for small businesses since it allows your business to create its own content based on your needs. 🎨

Highlights

User-friendly and simple features
Template options
Professional design looks
Stock images option
Allows the team access

💡 Canva is best known for creating social media content and posts.

Canva pricing

Free plan: Yes ✅
Canva Pro plan: $9.99 per month
Enterprise plan: $30 per user per month

14. Play.ht

#14 Best marketing tools - Play.ht

PlayHT is an AI voice generation platform that empowers businesses and individuals to create ultra-realistic text to speech voices instantly. Their voice AI converts text into natural sounding humanlike voices in 100+ language and accent. Users can customize pitch, speed, tone, and emotion to create a truly authentic auditory experience.

Highlights

907 AI voices across 100+ languages
Seamless integration with existing tools
Clone voices with 99% accuracy
Fine-tune rate, pitch, emphasis and pauses to create suitable voice tones

💡Play.ht is best known for its ability to transform text into high-quality, natural-sounding audio that captivates audiences and elevates content experiences.

Play.ht pricing

Free plan: Yes ✅

Creator plan: $31.20 per month

Unlimited plan: $99 per month

15. Movavi Video Editor

#15 Best marketing tools - Movavi Video Editor

Movavi Video Editor is user-friendly yet powerful free video editing software designed for both beginners and professionals. Whether you're creating marketing videos or educational content, this versatile movie editor offers an array of features, ranging from basic cropping and trimming to AI assisted noise and background removal to enhance your video projects. 🎬

Highlights

Intuitive interface suitable for beginners and professionals

Wide range of tools and assets including filters, transitions, and special effects

Supports a wide variety of formats for export and import

Offers built-in tutorials to help users quickly master the video editor

💡 Movavi Video Editor is best known for Quick Video feature!

Movavi Video Editor pricing

Free plan: Yes (limited features)✅

Annual plan: $54.95/year

Lifetime plan: $79.95/one-time

16. Freepik AI Tools

#16 Best marketing tools - Freepik AI Tools

The Freepik AI Suite is an all-in-one creative and marketing platform that helps businesses design and edit images, videos, and audio in minutes. It combines AI-powered generation with simple editing tools to make marketing content creation easier and more consistent.

Highlights

AI Image Generator to turn reference images into ready-to-use visuals
A Video Generator to create professional-quality clips.
Magnific AI Upscaler to enhance resolution, making visuals print-ready.
Predefined workflows to help streamline automation.
AI Assistant to make edits via chat

💡 The Freepik AI Suite is best known for combining AI image and video design and editing in one platform.

Freepik AI Tools pricing

Free plan: available with limited credits
Essential plan: $5.75/month
Premium plan: $12/month
Premium+ plan: $24.50/month with unlimited generations and access to advanced AI models

17. Softr

#17 Best marketing tools - Softr

Softr is the simplest platform for building beautiful portals and tools that look and work exactly as you want. With its integration capabilities, users can connect their apps to databases, manage customer relationships, and analyze user data, making it a versatile option for marketers looking to streamline their processes and improve engagement.

Highlights

Hundreds of templates for use cases across various verticals and departments
Integrate with 30+ tools, including Zapier and Make, and a variety of data sources
Advanced user groups and custom permissions
24/7 high-quality support, regardless of plan.

💡Best known for enabling individuals without technical expertise to effortlessly and rapidly create personalized business applications.

Softr pricing

Free plan: ✅
Basic: $49 per month
Professional: $139 per month
Business: $269 per month

18. Atom.com

#18 Best marketing tools - Atom.com

Atom’s AI-powered logo maker helps you design a professional-looking logo with no design experience needed. You can choose from a range of styles, from abstract icons to clean wordmarks and timeless classics.

Trained on thousands of real-world logos and, unlike many AI logo makers out there, is used in-house to design actual domain landing pages. That means this tool isn’t just smart, it’s field-tested. Every logo it generates is one of a kind, giving a brand a distinctive visual identity right from the start.

Highlights

Easy and quick to use
No templates, every logo is unique
Choose from multiple logo styles

Atom.com Pricing

Free plan: Yes ✅, 6 free credits
No subscription
25¢/Credit for more than 6 designs

19. Hootsuite

#19 Best marketing tools - Hootsuite

Hootsuite is a social management platform to ease your social media marketing works. With just one platform, you can manage teams, measure ROI, schedule and publish posts, and create content. 🧑🏻‍💻

Highlights

Helps the planning, scheduling, and syndicating of social media content from a single location across several networks
Faster growth
Saves time with an all-in-one social media inbox that includes built-in automation
Fills your content calendar

💡Hootsuite is best known for managing social media.

Hootsuite pricing

Free plan: No ❌ (offers a free trial)
Professional plan: $99 per month
Team plan: $249 per month
Enterprise plan: Custom pricing

20. Podcastle

#20 Best marketing tools - Podcastle

Podcastle is perfect for easy yet professional video and audio production. Catered to both professionals and beginners, it is known for its AI-powered features that make creating content a breeze. From recording, editing, and hosting professional podcasts to creating fun educational video tutorials, Podcastle has all the features you need to elevate your content.

Highlights

User-friendly interface, intuitive layout
AI-powered features like background noise remover, text-to-speech converter, and more
HD multitrack audio recording & 4K video recording
Podcast hosting hub & collaboration features

💡Podcastle is best known for its Magic Dust AI feature that improves your audio in a click!

Podcastle pricing

Free plan: Yes ✅

Storyteller: $11.99/month

Pro: $23.99/month

Business: Customizable

21. BuzzSumo

#21 Best marketing tools - BuzzSumo

BuzzSumo is a brand monitoring, content research, and influencer finder tool. The cloud-based platform helps your business find new promising leads and discover relatable content. You can even use cases on the website, including competitor intelligence, content strategy, crisis alerting, digital PR, influencer marketing, and video marketing. ☁️

Highlights

Creates content for a higher engagement rate
Faster coverage and cleaner connections
Shows you the trending topics
Research on Twitter conducted by Rise at Seven claims that with the help of BuzzSumo, they are three times faster than the top backlink tools

💡 BuzzSumo is best known for its features, including influencer marketing and content marketing.

BuzzSumo pricing

Free plan: No ❌ (offers a free trial)
Content Creation plan: $199 per month
PR & Comms plan: $299 per month
Suite plan: $499 per month
Enterprise plan: $999 per month

22. Salesforce

#22 Best marketing tools - Salesforce

Salesforce is a cloud-based platform that offers services and applications for building engaging customer experiences. The tool provides applications and CRM software emphasizing e-commerce, sales, application development, customer support, and marketing automation. 🎯

Highlights

Accessible and secure
Easy integration option
Live chat opportunity
Great level of flexibility
Provides a wide range of products that are compatible with the CRM

💡 Salesforce is best known for being one of the best CRM service providers and, more recently, AI platforms for marketing automation.

Salesforce pricing

Free plan: No ❌ (offers a free trial)
Starter plan: $25 per month
Professional plan: $80 per month
Enterprise plan: $165 per month
Unlimited plan: $330 per month
Unlimited+ plan: $500 per month

23. Snov.io

#23 Best marketing tools - Snov.io

Snov.io is an all-in-one sales and outreach automation platform that helps businesses of all sizes, from startups to enterprises, with lead generation, email campaigns, and customer relationships. With powerful prospecting tools, an email finder and verifier, plus drip campaign automation, it’s a great choice for recruiters and sales teams who want to scale outreach without losing personalization.

Highlights

Email Finder & Verifier lets you quickly find and validate professional emails from domains, websites, or LinkedIn.
Automates follow-ups with customizable email drip campaigns.
Built-in CRM to manage leads directly or integrate with your existing CRM system.
Technology Checker identifies which tools prospects are already using to better tailor outreach.
API access for custom workflows and seamless integration with your stack.

💡 Snov.io is best known for combining prospecting, outreach, and CRM features into one platform, making it especially useful for B2B lead generation and recruiter outreach.

Snov.io pricing

Free plan: no

Starter plan: $39/month

Pro plan: $99/month

Custom plans: Available for larger teams

24. Statista

#24 Best marketing tools - Statista

Statista is an online platform that shares specialized data and statistics about the topic. Thanks to this tool, you can find information that will help you grow your marketing rates. If you want to strengthen your business with statistics, Statista is a good option for you. 📊

Highlights

High quality of data
Wide range of statistics
User-friendly search
Recent studies in marketing

💡Statista is best known for providing statistical reports and data.

Statista pricing

Free access: Yes ✅
Full access: Starting from $1,788 per year

25. Adobe Creative Cloud

#25 Best marketing tools - Adobe Creative Cloud

Adobe Creative Cloud is a set of services like Photoshop, Illustrator, Acrobat Pro, Premiere Pro, Adobe Firefly, and Adobe Express to create professional works. Thanks to Adobe Creative Cloud, you can reveal your true potential in video editing, web development, graphics design, and photography. 🧑‍🎨

Highlights

Professional visual content for your company
Access to stock photos
Helps you share precious content with your target audience
Requires photoshopping skills

💡Adobe Creative Cloud is best known for editing photos and videos.

Adobe Creative Cloud pricing

Free trial: Yes ✅ (30 days)
Creative Cloud All Apps Plan: $60 per month

26. Venngage

#26 Best marketing tools - Venngage

Are you looking for a new way to create marvelous content with simple diagram visuals? Venngage is a tool individuals and small businesses use to produce eye-catching and attractive client proposals, presentations, reports, and marketing materials. Anyone can use the tool since it does not require any professional experience. 📌

Highlights

Communicate complex ideas through visuals
Basic features that are easy to use
Accessible templates and editor
24/5 priority support
Smart diagram features

💡Vengage is best known for creating business graphs, such as infographics, timelines, and reports.

Venngage pricing

Free plan: Yes ✅
Premium plan: $19 per month
Business plan: $49 per month
Enterprise plan: $499 per month

27. Hotjar

#27 Best marketing tools - Hotjar

By using Hotjar, a platform for product experience insights, you can get behavior analytics and feedback data. The tool shares comments or data from the point of view of the user or customer. If you want to gain valuable and engaged users or clients, consider giving it a chance to Hotjar.✨

Highlights

Advanced features for filtering capabilities
Valuable user or client insights
Provides relatable feedback
Engage with your users directly

💡Hotjar is best known for closely monitoring how users interact with your website or product.

Hotjar pricing

Free plan: Yes ✅
Plus plan: Custom pricing
Business plan: Custom pricing
Scale plan: Custom pricing

28. Sender

#28 Best marketing tools - Sender

Sender is an email marketing automation company that eases your marketing company’s work. Its resources are made to assist companies in sending email newsletters that increase sales. If you want to automate your marketing effort to make it happen, you need to consider Sender. 🔑

Highlights

Results that are effortless with marketing automation
Text messaging for businesses' growth
Email automation, text automation, and marketing automation
Turns leads into paying customers
Lets to communicate to your audience with targeted languages

💡Sender is best known for setting up automated email marketing campaigns.

Sender pricing

Free plan: Yes ✅
Standard plan: $19 per month
Professional plan: $35 per month
Enterprise plan: Custom pricing

💡Pricing changes based on the number of subscribers.

29. Google Workspace

#29 Best marketing tools - Google Workspace

Google Workspace is an excellent full-package startup tool for businesses. It is also one of the best digital marketing tools for free. Google Workspace includes many useful tools for each company's needs, such as Gmail, Docs, Sheets, Slides, Calendar, Meet, Forms, and more! If you want to plan and organize like a professional, you need to know the power of Google Workspace. 🚀

Highlights

Organizes complex data
Automates various tasks
Usage without investing in expensive software
Supported file formats
Available teamwork features

💡Google Workspace is best known for its excellent planning and organizing tools all for free.

Google Workspace pricing

Free plan: Yes ✅
Business Starter plan: $6
Business Standard plan: $12
Business Plus plan: $18
Enterprise plan: Custom pricing

30. Storydoc

#30 Best marketing tools - Storydoc

Storydoc is a pitch deck creator powered by AI and designed for effective business storytelling. You can use it to effortlessly create interactive decks that make you stand out and boost engagement. By moving away from static PowerPoints or PDFs to interactive presentations, businesses can bring their narratives to life, distinguish themselves from their competitors, and make a compelling case for their services or products.

Highlights

High-end design and content experience
Integrations with CRMs and other essential tools for easy automation, personalization, and conversion
Built-in analytics with real-time data on reader engagement
AI-guided design and AI-generated content and media to get super-human results

💡Storydoc is best known for enabling businesses to create outstanding and effective sales and marketing collateral.

Storydoc pricing

Free plan: No
Starter plan: $30 per month
Pro plan: $ 45 per month

Team plan: to be discussed with their sales team

31. Lovo.ai

#31 Best marketing tools - Lovo.ai

Lovo.ai’s all-in-one video editing platform, designed for beginners and professionals, has features, including hyperrealistic text-to-speech AI voices and AI-powered creative tools that allow users to bring their content to life easily. LOVO’s team feature allows teams to create and edit projects together.

Highlights

400+ AI voices,
100+ languages,
One-click auto-subtitle generator,
AI scriptwriter and text-to-image generator

Lovo pricing

Free
Basic plan: $29
Pro plan: $48
Pro + Plan: $149

32. Moosend

#32 Best marketing tools - Moosend

Moosend is one of the most robust email marketing automation tools in the industry. With a short learning curve and an intuitive design, Moosend promises to elevate your communication strategy, one email and automation recipe at a time. If you’re seeking an all-in-one email marketing solution with AI features and effortless functionality, it’s worth giving it a shot.

Highlights

Has an Intuitive Drag-and-Drop email editor
Its new Generative AI feature can give you endless inspiration
Sports sophisticated reporting options

Has ready-made templates and automation recipes that are fully customizable

💡Moosend is best known for its wide variety of templates for email marketing and lead generation

Moosend Pricing

30-day free trial
Pro Plan: Starts at $7/month, billed annually
Enterprise Plan: Custom pricing
Moosend Credits: Credit bundles to grow as you go

💡Pricing is based on the number of unique subscribers

33. Selzy

#33 Best marketing tools - Selzy

Selzy is an all-in-one email marketing platform that ensures a 99.9% delivery rate. It’s equipped with all you need to grow your list, design and send emails, and optimize your campaigns — from a user-friendly email builder to extensive but digestible metric reports. Even better, the platform ensures high delivery via automated anti-spam recommendations.

Highlights

Anti-spam tool scans emails and offers improvement advice
75 free responsive email templates, regularly updated
Flexible A/B testing for accurate data and email optimization

Selzy is best known for helping customers leverage the power of email marketing to grow their businesses.

Selzy Pricing

Forever free plan: Yes ✅
Lite plan: starts at $5/month, billed annually
Standard plan: starts at $7/month, billed annually
Pre-paid Credits ✅

💡Pricing scales with the number of contacts

34. Voluum

#34 Best marketing tools - Voluum

Voluum is a cloud-based tracking tool that helps marketers manage and optimize their advertising campaigns. It offers in-depth analytics, real-time data reporting, and advanced targeting features to help businesses maximize their marketing ROI. Voluum is widely used for tracking conversions, clicks, and revenue across multiple channels, allowing marketers to make data-driven decisions.

Highlights

Real-time tracking and analytics for ad campaigns
Advanced targeting and traffic distribution tools
Multi-channel tracking (native, display, social, email, etc.)
Customizable dashboards and detailed reports

💡Best known for providing comprehensive tracking solutions for performance marketers to optimize their ad campaigns.

Voluum Pricing

Free plan: No ❌
Profit Plan: $149/month
Scale Plan: $349/month
Start-up Plan: $539/month (billed annually)
Agency Plan: $799/month (billed annually)
Enterprise Plan: $1599/month (billed annually)

35. GetResponse

#35 Best marketing tools - GetResponse

GetResponse is an all-in-one marketing platform designed to help you grow your audience, send better emails, and sell your products online. It combines email marketing, landing pages, marketing automation, and even webinar hosting in one easy-to-use tool. Plus, its AI-powered email generator helps you write and send optimized emails faster.

Highlights

AI email generator to create better content quickly
Custom signup forms and landing pages for lead generation
Newsletter creator with customizable templates and scheduling
Also includes tools to sell courses, host webinars, and build funnels

💡GetResponse is best known for its email automation and lead generation tools for creators, marketers, and ecommerce brands.

GetResponse Pricing

Free plan: Yes ✅
Starter plan: $15/month
Marketer: $48/month
Creator: Starting at $56/month
GetResponse MAX (Enterprise): Custom pricing available

36. Writer: Press Release Generator

#36 Best marketing tools - Writer’s Press Release Generator

Writer’s Press Release Generator is an AI-powered tool that helps you quickly create professional press releases with strong headlines, structured openings, quotes, and company boilerplates. It is perfect for PR and marketing teams that need speed and consistency. 📝

Highlights

Generates newsroom-ready press releases in minutes
Maintains consistent brand voice
Follows standard press release structure
Saves time and effort for PR teams

💡 The AI agent is best known for making press release creation fast, structured, and professional.

Writer: Press Release Generator Pricing

Contact for pricing info 📩

37. Featurebase

#37 Best marketing tools - Featurebase

Featurebase is a customer feedback platform that can be really helpful for marketing, especially with its features of publicly voting on upcoming features, knowledge base, and public roadmap. The tool is easy to use and comes with automation and integrations that make feedback a natural part of your marketing and product growth process. It is also a tool we use here at forms.app.

Highlights

Collects customer feedback through widgets, boards, and in-app prompts
Prioritizes feature requests with voting and sorting options
Integrates with Slack, Intercom, and other popular business tools
Offers analytics and reporting to spot customer trends quickly

💡Featurebase is best known for combining customer feedback with product marketing insights and helping companies align their strategies with what users want.

Featurebase pricing

Free plan: Yes ✅
Starter plan: $49 per month
Growth plan: $99 per month
Business plan: $207 per month

38. Dialaxy

#38 Best marketing tools - Dialaxy

Dialaxy is a flexible Virtual phone number and VoIP platform to enable the businesses to create a local presence anywhere on the globe. Dialaxy will allow teams to make and receive calls via the internet, maintain numerous numbers, record calls, and set up personalized greetings as well as streamline communications within a remote or a globally dispersed team. Best with start-ups, small businesses, and companies that need to enhance customer support, sales outreach, or teamwork and do not have to use actual phone lines.

Highlights

Local and international virtual numbers.

Call forwarding and routing

Voice message and recording of calls.

CRM and other business tools integration.

Dynamically priced packages and scaling.

Best Applied In: Businesses that want to enhance professional communication at the global level, optimize the business, and improve customer experience.

💡 Dialaxy is best known for: Providing reliable virtual phone numbers for businesses worldwide.

Dialaxy pricing

Basic: $10/month – 1 user, 1 number, call recording, voicemail, SMS.
Plus: $20/month – 3 users, 2 numbers, all Basic features.
Pro: $30/month – 5 users, 3 numbers, all features included.
Enterprise: Custom

39. Cometly

#39 Best marketing tools - Cometly

Cometly is a marketing attribution platform that shows which ads, campaigns and channels actually turn into leads, pipeline and revenue. It tracks the full customer journey from the first ad click to the closed deal, then sends that conversion data back to Meta, Google and LinkedIn so their algorithms optimize for real results instead of clicks. If you run paid ads and want to know where your budget is really paying off, Cometly is a must-have for you.

Highlights

Multi-touch attribution across every ad platform and channel

Server-side tracking that holds up against ad blockers and browser privacy changes

Conversion sync back to Meta, Google and LinkedIn to improve ad optimization

AI Agent that answers performance questions and builds reports in plain language

Native integrations with HubSpot, Salesforce, Stripe and 70+ other tools

💡 Cometly is best known for connecting ad spend directly to revenue, so marketers can scale the campaigns that actually make money.

Cometly pricing

Paid plans based on tracked usage.

Current plans and a demo are available on the Cometly website.

How can I find the correct tools for my business?

On the internet, you can find many available marketing tools for your business. But the key is finding the correct and relatable one for your marketing plan. We have listed the best +20 marketing tools for you, but which of them does your business need? To find out the correct tools for your business, ask these questions yourself:

What is the aim of my company?
Which marketing techniques do I follow?
What are my weak sides in marketing?
How much budget do I have for the tools?
How can I improve my marketing skills?

Final Words

To wrap it all up, digital tools make your work easier, for sure. From survey tools to marketing tools, they control and strengthen your work better. In our article, we have gathered the best +20 marketing tools to use in 2025 with explanations and looked for how to find the correct tools for your business.

Now that you know your options and various features, you can take action to grow your business faster!

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