Online form builders are essential infrastructure for modern business, handling everything from lead capture and payment processing to HIPAA-compliant data intake. Among the pioneers, Jotform is known for its extensive features and template library. However, as it has matured, Jotform's rising prices and complexity have led many small- to mid-sized businesses (SMBs) and even enterprise users to seek highly functional, cost-effective alternatives.
If you are looking for a form builder that offers comparable advanced features, such as conditional logic, complex calculations, and payment integration, without the steep premium price tag, you need a deeply researched resource.
Our dedicated content team has spent over 40 hours actively testing, building, and analyzing real-world form submissions within these 10+ tools. We didn't simply review marketing pages; we assessed the actual form builder UX, tested conditional logic, and compared data export capabilities to ensure our recommendations are based on verified, real-world experience and superior value.
💡 All tools featured in this content have been updated for 2026 (including features and pricing). Monthly payment options are listed for all tools that offer them.
TL;DR: Best Jotform alternatives
1. forms.app: Best overall for value, mobile UX, and superior affordability
2. Formstack: Best for regulated industries and advanced compliance
3. Google Forms: Best for zero-cost, unlimited collaboration and simplicity
4. Microsoft Forms: Best for Existing M365 Ecosystem and Internal HR Forms
5. Typeform: Best for high-conversion marketing and premium visual design
6. MightyForms: Best for lead recovery and real-time data integrity
7. Zonka Feedback: Best for multi-channel CX management
8. Cognito Forms: Best for advanced calculation and e-commerce order forms
9. 123FormBuilder: Best for extensive template variety and quick deployment
10. Woorise: Best for marketing contests and viral lead generation
11. Paperform: Best for creative design flexibility and guided survey paths
12. Weavely: Best for AI-powered generation and Form creation speed.
About Jotform: features & pricing

Workspace of Jotform
Jotform is a tool for creating custom online forms without coding. It is lauded for its extensive template library (a key benefit for efficiency) and its impressive design customization features, allowing users to closely align forms with their brand identity. The platform enables powerful features like conditional logic, which minimizes respondent effort by hiding irrelevant questions.
| Plan | Monthly cost | Key constraint |
| Beginner | Free | 5 forms, 100 monthly submissions |
| Bronze | 39$ | Higher submission, view, and storage limits |
| Silver | 49$ | Increased limits and HIPAA compliance access |
| Gold | 129$ | Maximum limits and features |
Methodical approach: How to select the best Jotform alternative
Selecting a high-quality form builder requires a strategic decision process beyond superficial feature lists. Our expert testing framework is based on three critical performance dimensions:
1. Data Integrity & security
- Does the tool offer the necessary compliance for your industry?
- Are payment integrations secure?
- How reliable is the data capture, and is there protection against abandonment?
2. Operational value
- Does the entry-level paid plan offer significantly higher response limits than Jotform?
- Does the tool specialize in your primary need (e.g., calculations, lead capture, mobile)?
- Is the cost justified by the feature density and the total cost of ownership (TCO) at scale?
3. User experience & scalability
- How intuitive is the form-building UI (drag-and-drop ease or AI prompt speed)?
- How engaging and mobile-optimized is the final form for the respondent?
- Can the tool seamlessly integrate with your existing CRM or marketing stack?
By prioritizing your selection based on a blend of compliance, value, and usability, you ensure you select a tool that is functionally superior and financially sustainable.
First glance at Jotform alternatives
| Tool | Best For | Standout Feature | Entry-Level Paid Plan | Key Differentiator |
| forms.app | Value & mobile UX | Superior affordability on the free & paid plans. | $25 - Basic [Free plan ✅] | Lowest entry barrier for professionals, unlimited use. |
| Formstack | Regulated industries | Certified HIPAA and Finance compliance backbone. | $99 - forms [Free plan ✅] | Dedicated, auditable regulatory compliance focus. |
| Google Forms | Simple collaboration | Free, unlimited use, and native integration with Google Sheets. | [Free plan ✅] | Zero cost, unmatched real-time collaborative editing. |
| Microsoft Forms | M365 ecosystem | Seamless integration into Teams, and Excel for internal use. | [Free plan ✅] | Best choice for companies invested in the Microsoft stack. |
| Typeform | High-conversion marketing | Visually stunning, high-engagement, one-question-at-a-time design. | $29 - Basic [Free plan ✅] | Highest conversion rates due to premium UX. |
| MightyForms | Lead recovery | Real-time data capture to prevent lead loss from abandoned forms. | $29 - Starter [Free plan ❌] | Focus on maximizing data integrity and recovery. |
| Zonka Feedback | CX Management | Real-time negative feedback alerts | [Free plan ❌] | AI-powered, closed-loop CX. |
| Cognito Forms | Advanced calculations | Powerful calculation engine for complex quotes, invoices, and logic. | $19 - Pro - [Free plan ✅] | Deeper functionality for numerical and payment logic. |
| 123formbuilder | Template variety | Over 1900 professionally built, instantly deployable templates. | $37 - Gold - [Free plan ✅] | Vastly superior starting template library. |
| Woorise | Viral lead generation | Specialized toolset for running social media contests and giveaways. | $29 - Basic [Free plan ✅] | Designed specifically for high-growth marketing acquisition. |
| Paperform | Creative design | Unique free-text interface for building beautiful, guided forms. | $29 - Essentials [Free plan ❌] | Design freedom; forms look like web pages. |
| Weavely | AI generation & speed | Generates full forms, logic, and design from a text prompt or PDF. | $20 - Pro - [Free plan ✅] | Instant form creation via AI; speed is its core strength. |
10+ Alternatives to Jotform (free&paid plans)
You can check out these Jotform alternatives if Jotform's pricing is too much for you or you can't find the features you need; explore flexible, affordable options that match your form-building requirements.
1. forms.app (The expert pick for value and mobile UX)

Workspace of forms.app
forms.app is an online form builder that offers a highly accessible entry point without sacrificing advanced features like conditional logic, payment integration, and robust design. It is the top recommendation for users seeking high-feature density at a significantly lower operational cost than Jotform.
Why it’s a good alternative: forms.app directly addresses Jotform's primary weakness: pricing. The platform offers a highly affordable paid plan that includes unlimited response storage, eliminating the restrictive submission limits common in Jotform’s pricing structure. Its inherent mobile-first design also ensures superior completion rates on smartphones and tablets.
Pros:
- Superior affordability and generous unlimited response storage on paid plans.
- Dedicated native mobile applications for form distribution/management.
- Advanced security features.
Cons:
- No HIPAA compliance.
- Newer on the market.
- Limited payment options (only Stripe and PayPal).
Prices:
- Free plan: ✅
- Basic plan: 25 USD per month
- Pro plan: 35 USD per month
- Premium Plan: 99 USD per month
2. Formstack (Best for data security & compliance)

Workspace of Formstack
Formstack is utilized heavily in highly regulated sectors, including healthcare and finance, owing to its enterprise-grade security architecture and compliance certifications.
Why it’s a good alternative: Formstack's core value proposition lies in its certified compliance with regulations like HIPAA and various finance standards, an absolute requirement for certain industries that often requires costly add-ons or custom solutions in other platforms. For verifiable data security and auditable compliance, Formstack provides a more robust and trusted backbone than Jotform.
Pros:
- Industry-leading compliance (HIPAA, PCI, GDPR) and robust security infrastructure.
- Legally binding E-signatures feature.
- Powerful workflow automation tools.
Cons:
- Premium pricing reflects its security focus; no free plan (trial only).
- Design customization is functionally limited for brand aesthetics.
- Reported slower customer service response times.
Prices:
- Free plan: ✅
- forms: 99 USD per month
- suite: 299 USD per month
- Enterprise: Custom pricing
3. Google Forms (Best for free collaboration and simplicity)

Workspace of Google Forms
Google Forms is the foundational tool within the Google Workspace ecosystem, allowing for quick, simple form creation directly linked to Google Sheets for real-time reporting.
Why it’s a good alternative: The most significant differentiator is the zero-cost structure. For internal feedback, simple event registrations, or ad-hoc data collection, the sheer collaborative power and instant integration with Google Sheets offer unmatched utility.
💡 Editor’s experience: Google Forms' native conditional logic is limited to "Go to section based on answer," lacking the complex "Show/Hide field" logic of Jotform. This means long forms must be broken into multiple pages, which can sometimes hurt completion rates.
Pros:
- Completely free with no submission or storage limits.
- Instant integration with Sheets for immediate data visualization.
- Extreme ease of use, zero learning curve.
Cons:
- Severe lack of advanced features (no custom NPS/CES, advanced logic, or payment).
- Poor branding/customization options.
- Not suitable for professional, external-facing forms requiring a premium aesthetic.
Prices:
- Completely free ✅
4. Microsoft Forms (Best for M365 ecosystem)

Workspace of MS Forms
Microsoft Forms is the default form-building tool for organizations already subscribed to the Microsoft 365 ecosystem.
Why it’s a good alternative: For companies invested in the Microsoft stack, Forms offers unmatched, seamless integration with M365 applications like SharePoint, Teams, and Excel, making it the most authoritative choice for internal HR, training, and operational forms. Since the cost is bundled into the M365 license, it is functionally free for these users.
Pros:
- Completely free for all Microsoft 365 subscribers.
- Instant, native integration with Microsoft applications.
- Ideal for internal surveys, quizzes, and data collection.
Cons:
- Severely limited design and branding customization.
- Requires an M365 subscription for full publishing and sharing.
- Not suitable for complex, external-facing forms.
Prices:
- Completely free ✅
5. Typeform (Best for high-conversion marketing UX)

Workspace of Typeform
Typeform redefined form building with its highly visual, one-question-at-a-time interface, optimized for high engagement and completion rates.
Why it’s a good alternative: While Jotform is functional, Typeform is a marketer's tool, prioritizing the respondent experience to maximize conversions. The visually stunning design and highly intuitive flow are proven to deliver higher completion rates than traditional forms, making it superior for high-value lead capture and brand surveys.
💡 Editor’s experience: Use Typeform's 'Recall Information' feature. I found that dynamically inserting a respondent's previous answer into a new question (e.g., "Thank you, John. Which date works best for your interview?") dramatically boosts engagement and personalization.
Pros:
- Proven high completion rates due to the engaging visual UX.
- Optimized for mobile and brand impression.
- Excellent suite of marketing integrations.
Cons:
- Higher overall price point relative to the response limits.
- Less flexible for complex, highly customized forms requiring extensive scripting.
- Response limits are significantly lower on lower tiers.
Prices:
- Free plan: ✅
- Basic: 29 USD per month
- Plus: 59 USD per month
- Business: 99 USD per month
- Growth Essentials: 199 USD per month
- Growth Pro: 349 USD per month
- Talent: 149 USD per month
6. MightyForms (Best for real-time data capture)

Workspace of MightyForms
MightyForms focuses on providing users with robust, no-code form creation while specializing in ensuring data integrity throughout the user submission process.
Why it’s a good alternative: MightyForms' key strength is its real-time data capture feature, which auto-saves partial entries as the respondent interacts with the form. This is invaluable for high-value lead generation, as it allows you to recover data from users who abandon the form before clicking “submit,” a critical differentiator for maximizing your lead count.
Pros:
- Real-time data capture and abandoned form recovery.
- Google Analytics integration for deep tracking.
Cons:
- Limited PDF conversion capability.
- Conditional logic implementation is less intuitive and practical than some competitors.
Prices:
- Free plan: ❌(7-day free trial)
- Starter: 29 USD per month
- Pro: 99 USD per month
- Business: 499 USD per month
7. Zonka Feedback (Best for multi-channel CX management)

Workspace of Zonka Feedback (Source: Zonka Feedback)
Zonka Feedback is an AI-powered Customer Experience (CX) platform designed to collect, analyze, and act on customer feedback across multiple channels, including email, SMS, web, in-app, and even offline via kiosks and tablets. It is a comprehensive tool built for measuring key metrics like NPS, CSAT, and CES to improve customer loyalty and reduce churn.
Why it's a good alternative: Zonka Feedback's key strength lies in its omnichannel feedback collection and AI-powered analysis. This makes it an invaluable platform for businesses focused on systematic, closed-loop customer experience improvement across all touchpoints.
Pros:
- Collect feedback via web, email, SMS, in-app, and offline
- Built-in tools for measuring and tracking NPS, CSAT, and CES
Cons:
- Higher entry prices
- Overkill for basic use
Prices:
- Free plan: ❌
- Custom pricing
8. Cognito Forms (Best for payment & advanced calculations)

Workspace of Cognito Forms
Cognito Forms offers a robust platform for online form creation, specializing in advanced numerical logic and payment processing capabilities.
Why it’s a good alternative: Cognito Forms is highly specialized in forms requiring complex calculation fields (e.g., dynamic quotes, tax calculation, invoicing) and reliable payment integration. Its calculation engine is more flexible and powerful than Jotform's for numerical use cases, making it the superior tool for e-commerce, order forms, and financial data collection.
Pros:
- Excellent, flexible calculation and logic engine.
- Strong functionality for accepting online payments.
Cons:
- Limited free storage space.
- The interface is less visually modern compared to Typeform or Paperform.
- Fewer overall integrations with non-financial third-party tools.
Prices:
- Free plan: ✅
- Pro: 19 USD per month
- Team: 39 USD per month
- Enterpise: 129 USD per month
9. 123FormBuilder (Best for template variety)

Workspace of 123FormBuilder
123FormBuilder offers a large library of pre-built form templates and a simple drag-and-drop interface, making it quick for users to deploy new forms across various sectors.
Why it’s a good alternative: The platform's sheer volume of professionally built templates (over 3000 options) provides a massive head start for any user, particularly those with diverse or niche needs. This vastly reduces the time and effort required to move from concept to deployment compared to building forms from scratch.
Pros:
- Strong commitment to security and compliance (GDPR, HIPAA available).
- Simple, functional drag-and-drop interface.
- Rich template library
Cons:
- The free plan is extremely limited in usage and features.
- Higher-tier pricing is required for key compliance features.
Prices:
- Free plan: ✅
- Gold: 37 USD per month
- Platinum: 49 USD per month
- Diamond: 99 USD per month
- Enterpise: 225 USD per month
10. Woorise (Best for lead generation & contests)

Workspace of Woorise
Woorise is a specialized marketing tool focused on helping small businesses engage audiences through interactive forms, quizzes, and viral campaigns.
Why it’s a good alternative: Unlike general form builders, Woorise offers a dedicated, targeted feature set for running contests, giveaways, quizzes, and social media campaigns. If your primary business goal is viral marketing, audience growth, and list building, Woorise's specialization provides a competitive edge over Jotform's general functionality.
Pros:
- Specialized templates and features for marketing contests and giveaways.
- Strong lead capture and lead scoring functionality.
Cons:
- Limited customizability for non-marketing, specialized forms.
- Custom domain feature requires a higher-tier plan.
Prices:
- Free plan: ✅
- Basic: 29 USD per month
- Grow: 49 USD per month
- Pro: 99 USD per month (10,000 entries/month)
11. Paperform (Best for creative design flexibility)

Workspace of Paperform
Paperform markets itself as a solution for creating forms that feel more like beautifully designed landing pages, blending intelligent design with robust functionality.
Why it’s a good alternative: Paperform offers a unique, free-text canvas that fundamentally breaks the grid-based form mold. This allows users to create elegant, media-rich forms that truly reflect their brand aesthetic. For creators, designers, or agencies prioritizing high visual impact and a guided answer path, Paperform offers design control far beyond the typical form builder.
💡 Editor’s experience: The 'Content Block' feature, which allows you to insert rich media, text, and images between form fields, is excellent for educational or high-touch forms where context and branding are crucial for the user journey.
Pros:
- Excellent payment collection features.
- Robust calculation and e-signature functionality.
- Unique, flexible, and visually stunning design environment.
Cons:
- No free plan (only a trial is offered).
- Higher price point than average for core form features.
- Lacks a dedicated desktop or mobile management app.
Prices:
- Free plan: ❌(7-day free trial)
- Essentials: 29 USD per month
- Pro: 59 USD per month
- Business: 129 USD per month
12. Weavely (The AI speed leader)

Workspace of Weavely
Weavely is one of the leading AI-focused form tools, designed for users who value speed and simplicity over traditional drag-and-drop complexity. Instead of manually configuring elements, you can describe the form you want in plain language or upload an existing PDF, and Weavely will instantly generate a fully functional form, complete with questions, logic, and design elements.
Why it’s a good alternative: Weavely represents the next generation of form building. Its AI generation feature drastically cuts down the time spent in the initial setup and design phase, making it a superior choice for rapid prototyping, quick surveys, or digitizing legacy documents (PDF to form conversion). If speed-to-deployment is your critical metric, Weavely is highly efficient.
Pros:
- Generates full forms from simple text or voice prompts.
- AI automatically handles conditional logic and styling.
Cons:
- Does not natively support payment collection (a key feature Jotform and others offer).
- Smaller, less established template library compared to Jotform.
Prices:
- Free plan: ✅
- Pro: 20 USD per month
Conclusion: Finalizing your decision with confidence
For users seeking a zero-cost option, finding a true alternative to Jotform free is possible, though it often involves trade-offs. While Google Forms is the premier completely free, unlimited-response tool, many users will find that the best Jotform alternatives free options (like the generous free tiers of forms.app or Weavely) are best used for testing, while a low-cost plan is needed for professional scaling.
To ensure confidence in your choice, we strongly recommend taking advantage of the free trials and tiers available. Apply your specific, complex form requirements, whether it involves payments, conditional logic, or high-volume data collection, to the top contenders that align with your financial plan and operational goals, and see which free alternative to Jotform or low-cost paid tool proves the most reliable.
Stop overpaying for form features, sign up for forms.app's free plan today and experience the best value alternative yourself!
Yes, but HIPAA compliance is an optional feature available only on the Gold plan and Enterprise plans, which is essential for healthcare organizations handling Protected Health Information (PHI).
Jotform Sign is a feature for creating legally binding documents and collecting electronic signatures (e-signatures) securely.
If you exceed a key limit on the free or a paid plan, your forms will typically be disabled until the beginning of the next billing cycle or until you upgrade your account.
- TL;DR: Best Jotform alternatives
- About Jotform: features & pricing
- Methodical approach: How to select the best Jotform alternative
- First glance at Jotform alternatives
- 10+ Alternatives to Jotform (free&paid plans)
- 1. forms.app (The expert pick for value and mobile UX)
- 5. Typeform (Best for high-conversion marketing UX)
- 10. Woorise (Best for lead generation & contests)
- Conclusion: Finalizing your decision with confidence
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