Websites and apps are indispensable for companies and businesses. Following and checking them regularly in order to increase success by using strategies is the key part. Reaching that key is as simple as creating a good in-app survey!
Providing a service to your existing or potential customers is not a sufficient reason to please them because there may be some disruptions and deficiencies in the service. These deficiencies can only be noticed and improved with feedback from your visitors.
So, in this article, you will find 55+ excellent app survey question examples to use in your software with step-by-step instructions to achieve your goal!
What is an in-app survey?
Customer feedback relevant to the goods, services, or user experience is gathered through in-app surveys. In-app surveys are documents that contain brief questions prompted contextually. They are one of the most effective instruments that support you the most when you begin testing your products or updating your service.
Survey questions for an app can be chosen as open-ended questions, multiple choices, NPS surveys, close-ended questions, or rating questions. The question type of the in-app survey can be decided only when regarding the survey responses and feedback.
55+ best questions for your in-app surveys
Every SaaS business needs a well-prepared in-app survey in order to collect feedback according to the company’s or business’s needs and preferences. Survey questions and feedback surveys for app users are divided into titles according to their usage. You can make the changes to the question listed below according to your needs.
If you need excellent survey questions to ask in your software, check the list below:
App user experience survey questions
User experience (UX) survey questions ask the user/customer about the app experience and performance. From the results, you can see the difficulties that users face, realize the lack sides of the app, and learn the users' favorite features. Here are the app user experience survey questions:
1. Overall, how do you rate your experience?
- Excellent
- Very Good
- Good
- Fair
- Poor
2. Did the help center answer your questions quickly?
3. Do you have any recommendations for improvement?
4. How do you feel about the experience of the app?
- Positive
- Neutral
- Negative
5. What is your least favorite feature?
- Lack of customization options
- Poor user interface
- Inadequate security
- Lack of support
App feedback survey questions
App satisfaction or customer satisfaction questions test whether the app is helpful enough. Also, it checks whether or not it serves its purpose well enough. Qualitative feedbacks are a fantastic tool to increase success and sales rates. See the essential app feedback survey questions below:
6. Do you have any recommendations?
7. What makes us different from others?
- User-friendly interface
- Advanced features
- Personalized customer service
- Secure data storage
- Customizable options
- Competitive pricing
8. What are the challenges you have faced so far?
- Ensuring data security
- Optimizing performance
- Maintaining code quality
- Testing for compatibility
- Managing user experience
9. Which feature do you think is the worst one?
- In-app purchases
- Ads
- Lack of customization options
- Poor user interface
10. How often do you use the app?
- Daily
- Weekly
- Monthly
- Yearly
Support survey questions
Users of the web or app might have difficulties or have some questions while using it. Support survey questions exist precisely for that reason. Asking some questions to the web user or app user might help them. Have a look at the must-ask support survey questions below:
11. Did you find what you are looking for?
12. Are you satisfied with the support service?
13. How do you rate the service from 1 to 10?
14. Do you have any questions for us?
15. Do you have any recommendations for the support service?
Mobile app survey questions
Mobile apps are an excellent way to reach people. With their simple usage, lots of people benefit from mobile apps every day. So, presenting them with a mobile app survey will make the app better and help to correct the deficiencies. You can find some mobile app survey questions below:
16. Do you use the app easily?
17. How do you rate the app?
- Excellent
- Good
- Average
- Below Average
- Poor
18. Do you prefer the mobile or web version?
19. Do you encounter any difficulties while using the app?
20. What is your favorite feature on mobile?
- User Interface
- Data Analysis
- Reporting
- Security
- Integration
App survey questions for market research
Paying attention to the feelings, thoughts, comments, and feedback coming from the customers is an essential point for marketing. Responses to the market research questions may lead the business to act differently. These questions can be simple and established ones, such as Net Promoter Score, or complex ones that are specific to your application. For this reason, consider adding these app survey questions for your app users:
21. How do you find our prices?
- Very reasonable
- A bit high
- Too expensive
22. How likely is it that you would recommend [company] to a friend or colleague?
23. Do you think the product is worth the money?
24. Would you consider choosing us again?
25. Does the app feel safe?
App survey questions for sales
Collecting user feedback from the app survey questions for sales is a critical factor in sales rates. So, learning about the opinions, thoughts, and comments on the product, service or the factors that attract the sale has great importance for businesses. Check the app survey questions for sales below:
26. What are the reasons for choosing our product/service?
- High Quality
- Competitive Pricing
- Excellent Customer Service
- Wide Range of Options
- Innovative Technology
- Reliable Delivery
27. Which one do you think is the most crucial factor in sales?
- Customer Service
- Product Knowledge
- Marketing Strategies
- Pricing Strategies
- Sales Techniques
28. Can we help you make a choice?
29. How could you be more satisfied with the sales?
- Increase marketing efforts
- Improve customer service
- Develop more competitive pricing
- Focus on customer retention
- Provide better incentives for sales staff
30. What attracts you to purchase?
- Price
- Quality
- Brand
- Style
- Functionality
- Durability
- Customer Reviews
- Convenience
App onboarding survey questions
App onboarding questions collect basic feedback from the users of the app. However, these basic questions are important factors in successfully revealing the good and bad sides of the app to you. See the app onboarding survey questions listed below:
31. Do you think the app is easy-to-use?
32. How are you satisfied with the service so far?
- Very Satisfied
- Satisfied
- Neutral
- Unsatisfied
- Very Unsatisfied
33. How do you rate the usability?
- Excellent
- Good
- Average
- Below Average
- Poor
34. Have you ever experienced any challenges while using the app?
35. Would you recommend the app to others?
Dating app survey questions
The number of dating apps is increasing day by day, which means that competition also increases. It is necessary to present them with a good survey in order to stand out from other dating applications and increase the number of potential users. If you want to prove your dissimilarity, check these dating app survey questions:
36. How did you learn the app?
- Advertisement
- Social media
- Friends
37. Do you recommend the app?
38. How often do you use the app?
- Daily
- Weekly
- Monthly
- Yearly
39. Which one do you think is the app's best feature?
40. How many times have you ever gone on a date via this app?
- Never
- Once
- Twice
- Three times
- Four times
- Five times or more
Fitness app survey questions
Since the tendency of people to do fitness on their own has increased, the use of such apps has been very popular lately. To prove that you value the opinions and recommendations of the users of the fitness app, you can ask them fitness app survey questions:
41. Would you recommend the app to your loved ones?
42. Do you use the app regularly?
43. Which feature do you think is the best one?
- Appointment Scheduling
- Electronic Medical Records
- Prescription Refill Reminders
- Secure Messaging
- Lab Results Tracking
- Health Education Resources
- Medication Reminders
- Health Tracking Tools
44. Do you believe the usefulness of the app?
45. Would you like to share before and after results with us?
Food app survey questions
There are many food apps used by food lovers, and the number is constantly increasing. If you want to have a quality and popular food app, you need to keep up with some innovations, such as using a food app survey, and look at the questions for it:
46. How do you rate our service?
- Excellent
- Good
- Average
- Below Average
- Poor
47. How do you rate the food?
- Excellent
- Good
- Average
- Below Average
- Poor
48. What should we change?
- Add nutritional information
- Add meal planning feature
- Add search feature
- Add dietary restrictions filter
- Add meal customization options
49. Do you find the delivery fast?
50. Is the pricing an important factor for your purchase?
Survey questions for healthcare app
Users of healthcare apps can access the service they desire for their health; however, things might be wrong or not enough for the users. If you want to prevent this situation and create a better service for your app users, here are the survey questions for the healthcare app:
51. Have you realized the benefits of the app?
52. Did you follow the healthcare app’s instructions?
53. How does the app affect you?
- It helps me stay organized
- It helps me stay connected
- It helps me stay productive
- It helps me stay focused
54. Do you want to get more notifications from the app?
55. Did you set a goal in the app?
How to create your own in-app survey
No matter what kind of in-app app you use, you will need a well-prepared in-app survey for your business in order to benefit from the positive outcomes of the survey. By using an online survey tool, such as forms.app, makes this process a lot faster and easier, as well as get you more response rates.
To do your job professionally and take into account the feedback coming from the users is possible by sharing an in-app survey with your audience. As long as you follow some basic steps given below, you can quickly get your online survey without losing time on coding:
1 - Create a forms.app account
The first step is logging into your current account; however, if you do not already have one, you might create an account quickly and effortlessly. Do not forget that you can log in via Google, Facebook, Apple, and Stack Overflow.

Create an account or sign in
2 - Generate with AI, choose a template, or start from scratch
Start creating with using AI if you want to take advantage of modern technologies. Additionally, if you want to decide on every element, you may start from scratch. Also, you can select ready-to-use product survey templates if you do not want to lose any time.

Choose how you like to create your in-app survey
3 - Add your in-app questions
The questions might be regarded as the essence of the survey. When choosing questions, keep in mind your preferences and aims. After setting your goal, you can choose the excellent in-app survey questions listed above according to your needs.

Add questions to your survey and change how it looks
4 - Customize & share your survey
We can say that this step is the makeup part. A well-designed survey is always one step ahead. For this reason, you can personalize your survey however you want. Do not avoid editing each detail, including font type and size, background, theme, colors, etc. Then, you can share the survey with the world!

Embed your survey to your app
Wrapping it up
The best part of online in-app surveys is to increase success and productivity without losing time and money. Maybe some think that creating the correct in-app survey according to your sector, aim, preference, or target might be confusing; however, you can find 55+ excellent in-app survey questions to ask in your software with tips and a perfect road map if you have read so far!
Şeyma is a content writer at forms.app. She loves art and traveling. She is passionate about reading and writing. Şeyma has expertise in surveys, survey questions, giveaways, statistics, and online forms.