11 affordable CRM solutions for small nonprofits
Are you a nonprofit looking to streamline donor management, improve engagement, and boost fundraising efforts? Managing donor relationships, organizing events, and tracking fundraising events can quickly become overwhelming for nonprofits, mainly when operating on a tight budget. The right customer relationship software (CRM) tool can make all the difference.
The CRM tool can help you efficiently manage your contacts, nurture relationships, and make data-driven decisions to fuel your mission. However, many CRM tools come with high subscription plans, making it difficult for nonprofits to invest. That’s why we have compiled a list of 11 affordable nonprofit CRM tools tailored to the unique needs of nonprofits.
Why does your nonprofit need a CRM solution?
A CRM solution can help your nonprofit in many ways, such as strengthening relationships with donors and boosting fundraising efforts. Let’s find some more compelling reasons to use a nonprofit CRM solution:
Reasons to use CRM solutions for NPOs
📌Enhanced donor engagement: CRM tools provide you with necessary donor details, enabling personalized communication and fostering long-term relationships. This personalized approach can lead to increased donations and ongoing support.
📌Operational efficiency: A nonprofit CRM tool can help you get rid of repetitive tasks like scheduling meetings, sending emails, and tracking interactions. This not only saves time and effort but allows staff to focus on other core areas of business (i.e., improved fundraising activities)
📌Data-driven decision-making: Most small nonprofits are short on budget and clearly don’t want to spend on anything that doesn’t yield benefits. Thus, the CRM tool’s robust reporting and analytics can offer you insights into donor behaviors and campaign effectiveness.
📌Streamline volunteer management: CRMs can assist in managing volunteer information, streamlining tasks, and coordinating tasks. As a result, you can boost your volunteer engagement and ensure maximum utilization of resources.
📌Enhanced fundraising campaigns: Thanks to CRM tools, identifying trends and tailoring fundraising efforts to donor preferences is easy. This targeted approach can improve the effectiveness of fundraising campaigns.
📌Data protection: You can protect donor information with strong security measures and comply with data protection laws like GDPR and CCPA to maintain trust and avoid legal issues.
👉 Quick glance at the best small nonprofits CRM tools!
- Donorbox CRM – Best for Simple, Donation-Focused Nonprofit Management
- HubSpot CRM – Best for Marketing Automation and Scalability
- Salesforce – Best for Customization and Large Nonprofits
- Bloomerang – Best for Donor Retention and Engagement Tracking
- Little Green Light – Best for Small to Mid-Sized Nonprofits with Comprehensive Fundraising
- Giveffect – Best for All-in-One Nonprofit Management
- Virtuous – Best for Personalized Donor Relationships
- DonorPerfect – Best for Fundraising and Donor Data Management
- Keela – Best for Data-Driven Fundraising
- DonorDock – Best for Budget-Friendly Donor Management
- Bonterra – Best for Comprehensive Nonprofit Solutions
11 Affordable CRM options for nonprofits
Different nonprofit missions, varying budgets, and unique donor management needs require specific CRM tools. Here, we’ve gathered 11 affordable and effective CRM solutions tailored for small nonprofits, highlighting their best qualities and pricing.
Whether you’re looking to streamline donor relationships, improve fundraising efforts, or simplify volunteer coordination, these CRM tools are designed to address your specific needs. Review them thoroughly to find the best fit for your nonprofit and its mission.
1. Donorbox CRM
The homepage of Donorbox CRM
Donorbox CRM is a powerful, all-in-one, AI-driven donor management system designed specifically for nonprofits to enhance fundraising efforts and strengthen donor relationships. It’s an affordable and user-friendly option for organizations looking to consolidate supporter information, streamline engagement, and make data-driven decisions. With seamless integration into Donorbox’s fundraising tools and even compatibility with church giving kiosks, it serves as a comprehensive command center for managing every aspect of donor interactions and campaigns.
Highlights:
- Integrates with Gmail or Outlook for seamless donor communication, all within the CRM.
- Easily segment donors based on traits, interests, and affiliations for targeted outreach.
- Get a holistic view of each donor’s engagement history, including communications, donations, and recurring gifts.
- Manage cash, checks, pledges, and in-kind donations alongside online donations for full transparency.
💡 Best known for AI-powered, easy-to-use donor management with deep fundraising tools and engagement tracking.
Donorbox CRM Pricing:
- Free Plan (+platform & processing fees)
- Premium Plan: Custom pricing based on usage
2. HubSpot CRM
The homepage of HubSpotCRM
HubSpot CRM is ideal for nonprofits looking to scale their donor management and marketing efforts while benefiting from a free and scalable CRM solution. It helps nonprofits streamline donor engagement, marketing, and fundraising efforts. Packed with robust features like contact management, email marketing, and automation, HubSpot enables nonprofits to create personalized outreach, track interactions, and build meaningful relationships with donors and supporters. The CRM offers 1000+ integrations, allowing organizations to connect it with other tools, making it a flexible and scalable solution for growing nonprofits.
Highlights:
- Built-in email marketing and automation for efficient outreach
- Customizable dashboards to track donations, campaigns, and engagement
- Integration with other nonprofit tools for a seamless workflow
- Free CRM option, ideal for small to mid-sized organizations
💡Best known for its marketing automation features, helping nonprofits efficiently manage donor relationships and grow their reach.
HubSpot Pricing: HubSpot offers a free CRM plan, along with various paid plans that provide additional features tailored to your nonprofit’s needs.
- Free Plan ✅
- Starter: $20/month
- Professional: $800/month
- Enterprise: Contact for pricing
3. Salesforce CRM
The homepage of Salesforce CRM
Salesforce CRM is a powerful, customizable platform designed to meet the unique needs of nonprofits. With its robust features for donor management, fundraising, and engagement, Salesforce helps organizations build meaningful relationships with supporters while effectively managing their operations. The tool enables nonprofits to track donor interactions, streamline fundraising efforts, and gain valuable insights into donor behavior, ensuring that every relationship is nurtured.
Highlights:
- Comprehensive donor management for tracking relationships and engagement
- Customizable dashboards and reports for data-driven decision-making
- Integration capabilities with various third-party applications
- Collaboration tools for teams to work together seamlessly
💡Best known for its extensive customization options and scalability, making it suitable for nonprofits of all sizes.
Salesforce Pricing: Salesforce offers a special Nonprofit Success Pack (NPSP) with affordable pricing options tailored for nonprofits. Organizations can get started with a free trial, and further discounts are available based on eligibility.
- Free trial ✅
- NPSP: Starts at $60/user per month (after the free trial)
4. Blommerang
The homepage of Bloomerang CRM
Bloomerang is designed specifically for nonprofits, and developed by industry-leading fundraising professionals to help organizations enhance donor retention and streamline fundraising efforts. With a focus on managing your entire constituent base—donors, volunteers, sponsors, and more—Bloomerang equips you with the tools to boost fundraising revenue while reducing donor attrition. The platform helps nonprofits save time on administrative tasks, allowing them to focus on their mission.
Highlights:
- Interactive dashboard for real-time donor retention tracking
- Visual constituent timeline for an overview of supporter interactions
- Engagement meter to assess constituent involvement at a glance
- Data segmentation for targeted communication
- Seamless integrations with existing nonprofit tools.
💡 Best known for empowering nonprofits to improve donor retention and maximize fundraising efforts with its intuitive, donor-centric CRM solution.
Bloomerang Pricing:Bloomerang is offering a discount on its CRM plan. Avail it for $99/month instead of $125/month.
5. Little Green Light
The homepage of Little Green Light
Little Green Light is an intuitive, cloud-based donor management system designed for small to mid-sized nonprofits. It simplifies fundraising, donor tracking, and gift management, all while offering robust reporting tools. Nonprofits can manage constituent relationships, track donations, and create personalized acknowledgments effortlessly.
Highlights:
- Comprehensive donor and gift tracking
- Built-in fundraising and reporting tools
- Customizable workflows for event management
- Simple and easy-to-use interface
💡 Best known for its affordability and ease of use for smaller nonprofits seeking all-in-one donor management.
Little Green Light Pricing:
- 30-day free trial ✅
- Up to 2,500 records: $45/month
- 2,501-5,000 records: $60/month
- 5,001-10,000 records: $75/month
6. Giveffect
The homepage of Giveffect
Giveffect is an all-in-one nonprofit management platform that combines CRM, fundraising, volunteer management, and marketing automation. It streamlines operations by integrating various tools to provide a seamless user experience, helping nonprofits manage their entire organization from a single system.
Highlights:
- Integrated CRM, fundraising, and marketing tools
- Automated data entry for donor management
- Volunteer tracking and event management
- Comprehensive reporting and analytics tools
💡 Best known for its 10-in-1 platform that simplifies nonprofit management by automating back-office tasks.
Giveffect Pricing: Giveffect offers custom pricing based on nonprofit size and needs, with demos available on request.
7. Virtuous
The homepage of Virtuous
Virtuous CRM is designed specifically for nonprofits to enhance donor engagement and simplify fundraising efforts. It’s an all-in-one solution that combines donor management, personalized outreach, and flexible reporting tools to maximize giving and streamline workflows.
Highlights:
- Responsive donor management for personalized engagement
- Major donor & pipeline Management for effective fundraising tracking
- Flexible gift management for handling different donation types
- Custom fields & objects to tailor data for your nonprofit’s needs
- Project tracking to link gifts to project impact
💡Best known for personalized donor interactions and robust CRM functionality, helping nonprofits grow donations with ease.
Virtuous Pricing: Custom pricing based on organization needs. Demo available on request.
8. DonorPerfect
The homepage of DonorPerfect CRM
DonorPerfect CRM is a versatile fundraising and donor management software designed specifically for nonprofits. It helps organizations streamline donor interactions, manage fundraising efforts, and track donations effectively. With DonorPerfect, nonprofits can cultivate relationships with donors, volunteers, and constituents, enhancing their overall mission impact.
Highlights:
- Unlimited donor and prospect record management
- Customizable user-defined fields and screens
- Comprehensive membership and volunteer management
- Advanced reporting and analytics capabilities
💡Best known for its flexibility and user-friendly interface, making donor management seamless for nonprofits.
DonorPerfect Pricing:DonorPerfect offers three plans (Core, Plus, Pro) tailored to nonprofit needs. Pricing is available upon request.
- Free trial ✅
- Custom plans based on organizational requirements
9. Keela
The homepage of Keela Nonprofit CRM
Keela is a powerful CRM designed specifically for nonprofits, offering a comprehensive suite of tools to manage donor relationships, streamline fundraising efforts, and optimize communications. With Keela, organizations can effortlessly track donor interactions, launch effective fundraising campaigns, and gain actionable insights from their data—all in one user-friendly platform.
Highlights:
- Tailored email and communication tools for effective outreach
- Integrated fundraising features to enhance donation efforts
- Centralized donor management for better relationship-building
- Fundraising Intelligence for actionable insights and increased revenue
💡Best known for its all-in-one CRM solution that combines donor management, fundraising, and communication tools tailored for nonprofits.
Keela Pricing:
- Free trial ✅
- $175/month for 2000 contacts
- $250/month for 4000 contacts
- $300/month for 6000 contacts
- More than 10,000 contacts? Complete the inquiry form.
10. DonorDock
The homepage of DonorDock
DonorDock is a nonprofit CRM providing essential tools for donor management, engagement, and fundraising. The platform simplifies donor tracking, allows for personalized communication, and streamlines donation processes. With DonorDock, organizations can manage donor relationships, analyze fundraising efforts, and automate outreach—all in one user-friendly interface.
Highlights:
- Comprehensive donor management system
- Automated communication tools for engagement
- Unlimited, customizable donation pages
- User-friendly interface with robust reporting
💡 Best known for its user-friendly design and unlimited donation management features tailored for nonprofits.
DonorDock Pricing:
- Free trial ✅
- Lite: $100/month
- Essentials: $250/month
- Professional: $400/month
11. Bonterra
The homepage of Bonterra
Bonterra CRM is a powerful tool designed to empower nonprofits to achieve their mission. It offers comprehensive features for fundraising, grants management, and impact measurement. With Bonterra, organizations can streamline operations, engage supporters, and maximize their social impact effortlessly.
Highlights:
- Integrated fundraising and grants management solutions
- Tools for enhancing donor engagement
- Unified impact measurement and case management
- User-friendly interface for easy navigation
💡Best known for its platform that supports fundraising, grant management, and impact tracking.
Bonterra Pricing:Bonterra offers flexible pricing options tailored for nonprofits, with a free demo available for interested organizations.
Frequently asked questions about nonprofit CRM tools
A nonprofit CRM (Customer Relationship Management) is a tool that helps nonprofit organizations manage donor relationships, track donations, and streamline communication. It centralizes supporter information, enhances engagement efforts, and provides insights for data-driven decisions, ultimately improving fundraising and donor retention.
To choose a nonprofit CRM, consider your organization’s specific needs—such as donor management, event tracking, and budget. Look for features like ease of use, integration capabilities, and scalability. Compare pricing and support to ensure the CRM aligns with your nonprofit’s mission and resources.
Salesforce offers a free version for nonprofits through its Power of Us program, providing ten free licenses. However, for additional features or advanced customization, you have to opt for paid plans. It’s a powerful tool, but nonprofits should assess if their paid options align with their needs.
Closing thoughts
Choosing the right customer relationship management (CRM) tool is crucial for small nonprofits seeking to maximize their impact. With a variety of options available, it's essential to select a CRM that aligns with your organization's unique needs and budget. The top 11 affordable CRM solutions offer diverse features tailored to enhance nonprofit operations.
Adopting the right CRM allows your nonprofit to focus on what matters most —making a difference in your communities. With the right tools in place, your organization can foster stronger connections with supporters, optimize fundraising efforts, and drive meaningful change.
