5+ Best popup survey examples for your website (+ Expert tips)

In today's digital world, collecting data from your website visitors is more important than ever. Adding a pop-up survey is a fun, easy, and effective way to get the information you need. 

To take your visitors' attention, ensure your website pop-up survey looks appealing and effortlessly catches their eye.

Crafting a popup survey is a delightful way to gather valuable insights for your business. You can develop different strategies based on feedback from your potential customers. This allows you to display the survey seamlessly, providing them with more efficient service. By exploring this article, discover how to craft eye-catching pop-up surveys featuring 5+ examples. Also, expert tips that will elevate your website to the next level!

Why use a popup survey on your website

Pop-up quizzes are vital for websites, making user engagement enjoyable and gathering valuable insights effortlessly. These pop-ups, placed on landing pages, simplify data collection and enhance the overall user experience. Instant feedback ensures quick insights for informed decision-making and continuous improvement. 

In essence, pop-up surveys are essential for websites to connect with users, understand preferences, and optimize the user experience effectively. You can check here to discover why a pop-up quiz can benefit your business;

Reasons to use a pop-up survey for your website

📈Engagement boost: You can get your audience involved and have fun with interactive pop-up quizzes, turning surveys into enjoyable experiences.

💬Instant feedback: Getting data is easier with helpful feedback from your audience using user-friendly pop-up quizzes.

💡Data-driven insights: It is a chance to discover what your users love and what they might expect from your business.

🎨Customized content: You can revise and edit your content depending on the direct feedback from your audience.

📣Brand awareness: It is possible to boost your brand visibility by adding your logo and cool branding elements to the pop-up quiz design, making your brand stick in the minds of users.

5+ Eye-opening pop-up survey examples for websites

Whether for an online store or website improvement, pop-up surveys play a crucial role in understanding user preferences. They offer a direct avenue for users to share opinions, contributing to product and service improvements. 

Specific action-focused questions and scales provide valuable insights into customer satisfaction. This is only available when you create a proper pop-up survey for your website. If you are looking for some good examples for your own business website, we have gathered the best 9+ pop-up survey examples. Here are some good website pop-up survey examples:

1. Thredup's feedback example

Thredup's feedback example

As you can see from the example, the website shares an option for its customers to attach a screen capture for feedback. This can help you to understand their feedback better. Also, the other four answer choices allow customers to provide feedback on a variety of topics, including customer support, product information, general feedback, and technical issues.

2. Southwest’s reason for visiting the page feedback example

Southwest's reason for visiting the page feedback example

The website collects diverse information based on your choices, including your travel goals, habits, and demographics. This helps tailor marketing and advertising to your preferences. Your interaction on the page influences the data collected, even if you don't provide personal information. Also, they are testing if the customer has achieved their purpose. 

3. Samsung’s customer retention feedback example

Samsung customer retention feedback example

Basically, the company wants to know what you think about improving their website with this survey. They're curious about how likely you are to recommend Samsung's website to friends. You can tell them why you feel that way. To learn how your customers feel connected to your brand, you can also use a 1-10 scale questionnaire in your pop-up survey.

4. Neil Patel’s SEO Traffic Pop-up Example

Neil Patel's SEO traffic pop-up example

The pop-up on Neil Patel’s website is designed to capture leads by offering a personalized 7-week SEO action plan in exchange for the visitor’s website URL. This strategy not only gathers valuable user data but also provides tailored SEO recommendations, enticing visitors with a solution aimed at improving their website traffic. This approach can push people to become potential clients.

5. Adidas Website Feedback Pop-up Example

Adidas website feedback pop-up example

Adidas uses a detailed feedback pop-up to gather valuable insights from visitors. The pop-up asks users about their shopping experience, brand recommendations, and sustainability perception. It includes a rating scale, open-ended feedback options, and demographic questions, ensuring. 

Adidas collects comprehensive data. This customer-centric approach helps Adidas refine its website and enhance user satisfaction, ensuring the brand stays responsive to customer preferences and opinions.

How to create a pop-up survey for your website (in 5 steps)

Now that we understand why it is important to have pop-up surveys on your website and see the best 5+ examples, it is time to create your popup surveys by using forms.app. Creating a well-designed and personalized pop-up survey for your website matters, and you can do it easily via forms.app. 

You can follow the steps to reach the most efficient way to get your audience's feedback:

1. Log into forms.app

You can quickly create an account or log in to start the process if you already have one.

Log in or create your forms.app account

2. Choose the best way to move

If you would like to start from scratch, forms.app tools will help you with their usefulness.

Also, you can use a survey template to improve the reference. It is a good way to have a quick and customizable pop-up. Or you can check generation with AI to have a unique and efficient form.

Choose a starting option for your survey

3. Add your pop-up survey questions

It is important to know which information you need from your website visitors. When you know what you want, you can create your survey questions based on your needs. Also, you can just ask about the purpose of their visit to measure the conversation rate based on your preferences and business needs.

If you are out of ideas, you can re-check the examples given above. 

Add your pop-up survey questions

4. Customize your pop-up survey

It is one of the most fun and powerful parts of showing your brand. By using forms.app, you can adjust colors, fonts, and themes to assemble with your style. After adding your logo, you will have a unique form for your website.

Change the design of your survey

5. Embed on your website

Finally, after checking your survey for minor or major mistakes, it is time to share! While sharing, be sure that you choose the embed on your website. Also, you can select an embedding option to place your form on a website.

Choose a pop-up option for your website

Tips to create professional pop-up surveys

Before diving into expert tips, recognize their transformative potential. In today's fast-paced digital landscape, tapping into the rich insights provided by pop-up surveys can significantly elevate your understanding of user behavior and preferences. Now, have a look at the pro tips we have prepared for you:

♟️Strategic placement: You should carefully choose where your pop-up survey appears on the website. Opt for strategic placements, such as upon exiting a page or after a specific time spent on the site, to maximize engagement.

❓Clear and concise questions: It is better to craft questions that are clear, concise, and directly aligned with your objectives. Avoid ambiguity to ensure respondents understand and provide accurate feedback.

📱Mobile-friendly design: Designing your pop-up surveys with mobile users in mind is always a smarter move. Ensure that the survey is responsive and user-friendly on various devices to capture feedback from a diverse audience.

🔐Data security and privacy: You should prioritize data security and user privacy. Clearly communicate how the collected data will be used, assure respondents of confidentiality, and comply with relevant data protection regulations to build trust among users.

💡Keep it short: Respecting your user's time by keeping the survey short and focused is another key. You should avoid overwhelming them with too many questions.  

📊Monitor and analyze results: Another important point is regularly analyzing the data collected from pop-up surveys to identify trends and preferences for improvements. You should refine your website, products, or services using these insights. 

Final words

Pop-up surveys enhance the customer experience and the website’s quality. In our article, we have gathered a guide including the importance of pop-up surveys, providing 5+ examples and expert tips. The examples cover a range of industries, showcasing how pop-up surveys can improve websites and boost brand visibility. However, if you want to boost your own website, create a pop-up survey for your business now!